Custom Shopify Theme for a Premium Clothing Brand
A fast-growing clothing brand was running on a generic Shopify theme that could not reflect their premium positioning. Their conversion rate sat below industry average, the mobile experience was broken across several devices, and customers had no intuitive way to navigate size, colour, and fabric variants. Cart abandonment at the product page was consistently high and the brand had no way to differentiate visually from their competitors.
Web Development
shopify-development
Fashion & Apparel