CRM and Appointment Automation for a Medical Clinic Group
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Problem
The starting point
A group of 8 medical clinics was manually calling patients to confirm appointments with no-show rates at 28% and reception staff spending 3 hours per day on confirmation calls alone.
Solution
What we built
We integrated the booking system with their CRM and built an automated patient communication workflow using Twilio for WhatsApp and SMS reminders, with a no-show scoring model and post-appointment feedback automation.
Measurable Impact
What changed after launch
No-show rate dropped from 28% to 9% within 6 weeks of going live
Reception staff time spent on confirmation calls reduced by 87%
Patient satisfaction score improved from 3.8 to 4.6 out of 5
Recovered 15+ appointment slots per clinic per week previously lost to no-shows
Ready to Build your Healthcare Business with crm-workflow-automation
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