Running a member experience across three disconnected systems meant a simple question, like whether a class had space or whether a payment had gone through, required checking a different tool depending on what was being asked. Members had no single account view that pulled bookings, billing and workout history into one place, so front desks became the connective tissue between systems that should have been talking to each other.

Heart-rate data was the clearest casualty. Bluetooth straps streamed live zone data to the wall screen during class, giving the room a shared view for the length of the workout, but that data went nowhere once class ended. A member who trained hard had no record of it afterwards, no post-class stats, and no way to track zones or effort over time.

Waitlists compounded the frustration. With no visibility into where they stood, members called or messaged the front desk to check, and the same booking and billing queries repeated across all 22 locations every day, consuming staff time that should have gone to the studio floor rather than the phone.

We built a single member app that replaced the three separate systems with one place to book a class, manage billing and see live heart-rate zones. Class booking came with a transparent waitlist, so members could see exactly where they stood rather than guessing or calling the front desk to ask.

The app pairs directly with the BLE chest straps members already wore, streaming zone data to the studio wall display during class just as before, but now also capturing it for the member afterward. A personalised post-class summary, covering time in each zone, calories and streaks, arrives within minutes of the final interval, turning a workout that used to vanish into something a member can look back on.

Membership billing sat inside the same app as bookings and heart-rate data, so a member checking their next class could see their account status in the same view, closing the gap that used to send every billing question straight to the front desk.